Mobile Coupon Product Market By Product Type (SMS Transiver, Readable Codes or Tags, NFC Devices), By Application (Retailing Chain, Grocery Store, Department Store, Others), and By Region - Overall In-depth Analysis, Global Market Share, Top Trends, Professional & Technical Industry Insights 2020 - 2026

Software & Services Syndicate Market Research Pages: 130 Report ID: 9918

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Report Description

This report is a comprehensive study providing a detailed analysis of the mobile coupon product market. The report defines the product type of mobile coupon product along with its application in various industry verticals with reference to various regions and major countries. Further, the study has identified and studied all the major players operating in the global mobile coupon product market space and equated based on various parameters such as market revenue, annual sales volume, historical growth rate, and business strategies. Based on all these insights, the global mobile coupon product market report recommends a business strategy for the current market participants to strengthen their market positions. Moreover, the report also suggests a market entry strategy for the new market entrants.

Furthermore, the mobile coupon product market report has also identified the major vendors and distributors operating in all the major regions. This analysis and data is expected to help the market players to strengthen their market distribution channels and expand their geographical reach.

Mobile Coupon Product Market Strategic Analysis 

The mobile coupon product market report has analyzed the market using various marketing tools such as Porter’s Five Forces Analysis, player positioning analysis, SWOT analysis, market share analysis, and value chain analysis. In Porter’s Five Forces analysis, the market dynamics and factors such as the threat of substitute for mobile coupon product, threat of new entrants in the mobile coupon product market, bargaining power of buyers, bargaining power of suppliers to mobile coupon product providing companies, and internal rivalry among the mobile coupon product providers are analyzed to provide the readers of the report with a detailed view of the market current dynamics.

This analysis helps the users of the report to evaluate the mobile coupon product market based on various parameters such as economies of scale, switching costs, brand loyalty, existing distribution channels, capital investments, manufacturing rights & patents, government regulations, the impact of advertisements, and impact of consumer’s preferences. This all summarized data is anticipated to help the key decision-makers of the industry in the decision-making process. Further, this analysis also answers the imperative question for new entrants to enter the mobile coupon product market or not.

Mobile Coupon Product Market Key Trends Analysis

The report has analyzed the major factors which are impacting the growth of mobile coupon product market. Driving factors that are positively impacting the demand for mobile coupon product and restraining factors that are hindering the growth of mobile coupon product market are discussed in detail along with their impacts on the global mobile coupon product market. Further, the trends which are shaping the market and impacting the growth of the market are identified and discussed in detail in the reported study. Moreover, other qualitative factors such as risks associated with the operations and major challenges faced by the players in the market space are included in the report.

Mobile Coupon Product Market Key Segment Analysis

The study provides a decisive view on the mobile coupon product by segmenting the market based on product type, application, and region. All the segments of the mobile coupon product market have been analyzed based on present and future trends. The data for the market and its segments are forecast for 2020 to 2026. The report has identified the segments contributing most to the overall market growth in terms of revenue along with the factors boosting their growth.

Based on product type, the global mobile coupon product market is segmented into SMS Transiver, Readable Codes or Tags, NFC Devices. Detailed qualitative as well as quantitative product type segment analysis will be provided in the report for 2016 to 2026.

Based on application market is segmented into Retailing Chain, Grocery Store, Department Store, Others. Various potential opportunities and factors affecting the different application are analyzed and included in the report study.

Mobile Coupon Product Market Regional Trends and Market Player’s Analysis

Regionally, the market is divided into North America, Europe, Asia Pacific, Latin America and Middle East and Africa. Wherein, North America dominated the global mobile coupon product market in 2019. Over the forecast period, the Asia Pacific region is anticipated to witness the highest CAGR for the mobile coupon product market. 

Mobile Coupon Product Market Size By Region

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Major companies holding significant market shares in the global mobile coupon product market are analyzed considering their market revenue, market shares, business strategies, recent developments, and growth rates. Recent events for these companies such as new solution/product launches, research initiatives, acquisitions, geographical expansions, and technological advancements are considered in finalizing their position in the mobile coupon product market player positioning. The information provided in the mobile coupon product market research study is expected to be helpful for all the key stakeholders of the mobile coupon product value chain and technology ecosystem.

The report provides company market share analysis in order to give a broader overview of the key players in the mobile coupon product market. Major players in the global mobile coupon product market are Motorola, Nectar, VoucherCloud, Telenor, Vodafone UK, Velti, Coupon Sherpa, CouponStar, SavingStar, Walmart, Mobiqpons, Tesco, Valuecodes, Qype, Safeway, among others.

Scope of the report

Report Scope Details
Base Year: 2019 Historical Data for: 2016 to 2018
Forecast Period: 2020 to 2026 Pages: 130
Market representation Revenue in USD Million & CAGR from 2020 to 2026
Geographies covered: USA, Canada, Mexico, Brazil, Argentina, U.K., Germany, Italy, France, Spain, China, Japan, India, Australia, Saudi Arabia, Qatar, UAE, South Africa, etc.
Segments covered: Product Type, and Application
Companies covered: Motorola, Nectar, VoucherCloud, Telenor, Vodafone UK, Velti, Coupon Sherpa, CouponStar, SavingStar, Walmart, Mobiqpons, Tesco, Valuecodes, Qype, Safeway
Report coverage Revenue forecast, company share, competitive landscape, growth factors and trends
Free customization scope (equivalent to 5 analyst working days) If you need specific information, which is not currently within the scope of the report, we will provide it to you as a part of customization

Major Highlights of the Mobile Coupon Product Market report study:

  • A detailed look at the global mobile coupon product Industry
  • The report analyzes the global mobile coupon product market and provides its stakeholders with significant actionable insights
  • The report has considered all the major developments in the recent past, helping the users of the report with recent industry updates
  • The report study is expected to help the key decision-makers in the industry to assist them in the decision-making process
  • The study includes data on market intelligence, changing market dynamics, current and expected market trends, etc.
  • The report comprises an in-depth analysis of macroeconomic and microeconomic factors affecting the global mobile coupon product market
  • Market Ecosystem and adoption across market regions
  • Major trends shaping the global mobile coupon product market
  • Historical and forecast size of the mobile coupon product market in terms of Revenue (USD Million) 
  • Recent industry development and consumer preference trends
  • Competitive Landscape and player positioning analysis for the global mobile coupon product market
  • Key products and solution offerings by major players and business strategies adopted
  • Recommendations for new market entrants and current players operating in the market space 
  • Analysis of niche and potential segments (product type, application, and regions/countries) anticipated to observed promising growth 
  • Key challenges faced by operating players in the market space
  • Analysis of major risks associated with the market operations 

The report segment of the global mobile coupon product market as follows:

Global Mobile Coupon Product Market: By Product Type

  • SMS Transiver
  • Readable Codes or Tags
  • NFC Devices
Global Mobile Coupon Product Market: By Application
  • Retailing Chain
  • Grocery Store
  • Department Store
  • Others
Global Mobile Coupon Product Market: By Region

  • North America
    • U.S.
    • Canada
    • Rest of North America
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China 
    • Japan
    • India
    • Southeast Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Argentina
    • Rest of Latin America
  • Middle East and Africa
    • GCC Countries
    • South Africa
    • Rest of Middle East & Africa

The report study is drafted to provide actionable insights to the following mentioned audience:

  1. Research Institutes, consulting firm
  2. Companies aspire to enter the mobile coupon product market
  3. Student and universities 
  4. Solution Providers, product providers, service providers, and other players in the mobile coupon product market space
  5. Associated private firms and government bodies
  6. Individual who want to learn about mobile coupon product market 
  1. Preface
    1. Report Description and Scope
    2. Research Scope
    3. Research Methodology
      1. Market Research Process
      2. Market Research Methodology
  2. Executive Summary
    1. Mobile Coupon Product Market, 2016-2026 (USD Million)
    2. Mobile Coupon Product Market: Snapshot
  3. Mobile Coupon Product - Industry Analysis
    1. Mobile Coupon Product: Market Dynamics
    2. Market Drivers
      1. Driver 1
      2. Driver 2
    3. Restraints
      1. Restraint 1
      2. Restraint 2
    4. Opportunity
      1. Government funding and support
    5. Porter’s Five Forces Analysis
    6. Market Attractiveness Analysis
      1. Market attractiveness analysis By Product
      2. Market attractiveness analysis By Application
      3. Market attractiveness analysis by Region
  4. Mobile Coupon Product Market - Competitive Landscape
    1. Company market share analysis
      1. Global Mobile Coupon Product Market: company market share, 2019
    2. Strategic development
      1. Acquisitions & mergers
      2. New Product launches
      3. Agreements, partnerships, collaborations and joint ventures
      4. Research and development and Regional expansion
    3. Price trend analysis
  5. Global Mobile Coupon Product Market -Product Type Analysis
    1. Global Mobile Coupon Product Market overview: By Product Type
      1. Global Mobile Coupon Product Market share, By Product Type,2019 and 2026
    2. SMS Transiver
      1. Global Mobile Coupon Product Market by SMS Transiver, 2016-2026 (USD Million)
    3. Readable Codes or Tags
      1. Global Mobile Coupon Product Market by Readable Codes or Tags, 2016-2026 (USD Million)
    4. NFC Devices
      1. Global Mobile Coupon Product Market by NFC Devices, 2016-2026 (USD Million)
  6. Global Mobile Coupon Product Market -Application Analysis
    1. Global Mobile Coupon Product Market overview: By Application
      1. Global Mobile Coupon Product Market share, By Application,2019 and 2026
    2. Retailing Chain
      1. Global Mobile Coupon Product Market by Retailing Chain, 2016-2026 (USD Million)
    3. Grocery Store
      1. Global Mobile Coupon Product Market by Grocery Store, 2016-2026 (USD Million)
    4. Department Store
      1. Global Mobile Coupon Product Market by Department Store, 2016-2026 (USD Million)
    5. Others
      1. Global Mobile Coupon Product Market by Others, 2016-2026 (USD Million)
  7. Global Mobile Coupon Product Market - Regional Analysis
    1. Global Mobile Coupon Product Market overview: by Region
      1. Global Mobile Coupon Product Market share, by Region, 2019 and 2026
    2. North America
      1. North America Mobile Coupon Product Market, 2016-2026 (USD Million)
      1. North America Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      1. North America Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      1. U.S. Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      2. U.S. Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      3. Canada Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      4. Canada Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      5. Mexico Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      6. Mexico Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
    3. Europe
      1. Europe Mobile Coupon Product Market, 2016-2026 (USD Million)
      1. Europe Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      1. Europe Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      1. UK Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      2. UK Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      3. Germany Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      4. Germany Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      5. France Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      6. France Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      7. Italy Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      8. Italy Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      9. Spain Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      10. Spain Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      11. Netherlands Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      12. Netherlands Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      13. Rest of Europe Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      14. Rest of Europe Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
    4. Asia Pacific
      1. Asia Pacific Mobile Coupon Product Market, 2016-2026 (USD Million)
      1. Asia Pacific Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      1. Asia Pacific Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      1. China Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      2. China Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      3. Japan Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      4. Japan Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      5. India Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      6. India Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      7. Australia Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      8. Australia Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      9. South East Asia Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      10. South East Asia Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      11. South Korea Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      12. South Korea Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      13. Rest of Asia Pacific Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      14. Rest of Asia Pacific Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
    5. Latin America
      1. Latin America Mobile Coupon Product Market, 2016-2026 (USD Million)
      1. Latin America Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      1. Latin America Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      1. Brazil Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      2. Brazil Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      3. Argentina Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      4. Argentina Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      5. Chile Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      6. Chile Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      7. Rest of Latin America Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      8. Rest of Latin America Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
    6. Middle East & Africa
      1. Middle East & Africa Mobile Coupon Product Market, 2016-2026 (USD Million)
      1. Middle East & Africa Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      1. Middle East & Africa Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      1. GCC Countries Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      2. GCC Countries Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      3. Nigeria Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      4. Nigeria Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      5. South Africa Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      6. South Africa Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
      7. Rest of Middle East & Africa Mobile Coupon Product Market revenue, By Product Type, 2016-2026 (USD Million)
      8. Rest of Middle East & Africa Mobile Coupon Product Market revenue, By Application, 2016-2026 (USD Million)
  8. Company Profiles
    1. Motorola
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    2. Nectar
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    3. VoucherCloud
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    4. Telenor
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    5. Vodafone UK
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    6. Velti
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    7. Coupon Sherpa
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    8. CouponStar
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    9. SavingStar
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    10. Walmart
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    11. Mobiqpons
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    12. Tesco
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    13. Valuecodes
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    14. Qype
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments
    15. Safeway
      1. Overview
      2. Financials
      3. Product Portfolio
      4. Business Strategy
      5. Recent Developments

 

List of Figures

  1. Market research process
  2. Market research methodology
  3. Global Mobile Coupon Product Market, 2016-2026 (USD Million)
  4. Porter’s Five Forces Analysis
  5. Global Mobile Coupon Product Market attractiveness, By Product Type
  6. Global Mobile Coupon Product Market attractiveness, By Application
  7. Global Mobile Coupon Product market share, By Product Type, 2019 and 2026
  8. Global Mobile Coupon Product Market by SMS Transiver, 2016-2026 (USD Million)
  9. Global Mobile Coupon Product Market by Readable Codes or Tags, 2016-2026 (USD Million)
  10. Global Mobile Coupon Product Market by NFC Devices, 2016-2026 (USD Million)
  11. Global Mobile Coupon Product market share, By Application, 2019 and 2026
  12. Global Mobile Coupon Product Market by Retailing Chain, 2016-2026 (USD Million)
  13. Global Mobile Coupon Product Market by Grocery Store, 2016-2026 (USD Million)
  14. Global Mobile Coupon Product Market by Department Store, 2016-2026 (USD Million)
  15. Global Mobile Coupon Product Market by Others, 2016-2026 (USD Million)
  16. Global Mobile Coupon Product Market share, by Region, 2019 and 2026
  17. North America Mobile Coupon Product Market, 2016-2026 (USD Million)
  18. Europe Mobile Coupon Product Market, 2016-2026 (USD Million)
  19. Asia Pacific Mobile Coupon Product Market, 2016-2026 (USD Million)
  20. Latin America Mobile Coupon Product Market, 2016-2026 (USD Million)
  21. Middle East & Africa Mobile Coupon Product Market, 2016-2026 (USD Million)

 

List of Tables

  1. Global Mobile Coupon Product Market: snapshot
  2. Drivers of the Mobile Coupon Product Market: impact analysis
  3. Restraints of the Mobile Coupon Product Market: impact analysis
  4. North America Mobile Coupon Product Market revenue, By Product Type,2016-2026 (USD Million)
  5. North America Mobile Coupon Product Market revenue, By Application,2016-2026 (USD Million)
  6. Europe Mobile Coupon Product Market revenue, By Product Type,2016-2026 (USD Million)
  7. Europe Mobile Coupon Product Market revenue, By Application,2016-2026 (USD Million)
  8. Asia Pacific Mobile Coupon Product Market revenue, By Product Type,2016-2026 (USD Million)
  9. Asia Pacific Mobile Coupon Product Market revenue, By Application,2016-2026 (USD Million)
  10. Latin America Mobile Coupon Product Market revenue, By Product Type,2016-2026 (USD Million)
  11. Latin America Mobile Coupon Product Market revenue, By Application,2016-2026 (USD Million)
  12. Middle East & Africa Mobile Coupon Product Market revenue, By Product Type,2016-2026 (USD Million)
  13. Middle East & Africa Mobile Coupon Product Market revenue, By Application,2016-2026 (USD Million)
  • Motorola
  • Nectar
  • VoucherCloud
  • Telenor
  • Vodafone UK
  • Velti
  • Coupon Sherpa
  • CouponStar
  • SavingStar
  • Walmart
  • Mobiqpons
  • Tesco
  • Valuecodes
  • Qype
  • Safeway

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An Overview on Research Methodology used at Syndicate Market Research:

1.1 Research Methodology

The process of market research at Syndicate Market Research is an iterative in nature and usually follows following path. Information from secondary is used to build data models, further the results obtained from data models are validated from primary participants. Then cycle repeats where, according to inputs from primary participants, additional secondary research is done and new information is again incorporated into data model. The process continues till desired level of information is not generated.

To calculate the market size, the report considers the revenue generated from the sales of the market providers. The revenue generated from the sales of market is calculated through primary and secondary research. The key players operating in the market across the globe are identified through secondary research and a corresponding detailed analysis of the top vendors in the market is done. The market size calculation also includes clinical trial phase segmentation determined using secondary sources and verified through primary sources.

1.2 Secondary Research

The secondary research sources that are typically referred to include, but are not limited to:

  • Company websites, annual reports, financial reports, broker reports, investor presentations and SEC filings
  • Internal and external proprietary databases, relevant patent and regulatory databases
  • National government documents, statistical databases and market reports
  • News articles, press releases and web-casts specific to the companies operating in the market

The sources for secondary research includes but is not limited to: Factiva, Hoovers and Statista

1.3 Primary Research

We conduct primary interviews on an ongoing basis with industry participants and commentators in order to validate data and analysis. A typical research interview fulfills the following functions:

  • It provides first-hand information on the market size, market trends, growth trends, competitive landscape, future outlook etc.
  • Helps in validating and strengthening the secondary research findings
  • Further develops the analysis team’s expertise and market understanding
  • Primary research involves E-mail interactions, telephonic interviews as well as face-to-face interviews for each market, category, segment and sub-segment across geographies

The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: CEOs, VPs, marketing/ clinical trial phase managers, market intelligence managers and national sales managers
  • Purchasing managers, technical personnel, distributors and resellers
  • Outside experts: Investment bankers, valuation experts, research analysts specializing in specific markets
  • Key opinion leaders specializing in different areas corresponding to different industry end users

1.4 Models

Where no hard data is available, we use modeling and estimates in order to produce comprehensive data sets. A rigorous methodology is adopted in which the available hard data is cross referenced with the following data types to produce estimates:

  • Demographic data: Population split by segment
  • Macro-economic indicators: GDP, etc.
  • Industry indicators: Expenditure, infrastructure, sector growth and facilities.

Data is then cross checked by the expert panel.

1.4.1 Company Share Analysis Model

Company share analysis is used to derive the size of global market. As well as study of revenues of companies for last three to five years also provide the base for forecasting the market size and its growth rate. This model is built in following steps:

1.4.2 Revenue Based Modeling

Revenue based models can be built in two ways - Top-Down or Bottom-Up irrespective of industry. Market size estimated from company share analysis acts as a validation point for bottom-up approach where as it acts as starting point for top-down approach.

1.5 Research Limitations

Inflation is not a part of pricing in this report. Prices of the products and its derivatives vary in each region and hence similar revenue ratio does not follow for each individual region. The same price for each type has been taken into account while estimating and forecasting market revenue on a global basis. Regional average price has been considered while breaking down this market by end user in each region.

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