Key Industry Insights
The report covers forecast and analysis for the subscription video on demand market on a global and regional level. The study provides historic data from 2018 to 2023 along with a forecast from 2024 to 2030 based on revenue (USD Million). The study includes drivers and restraints for the subscription video on demand market along with the impact they have on the demand over the forecast period. Additionally, the report includes the study of opportunities available in the subscription video on demand market on a global as well as regional level.
The global subscription video on demand market was estimated at XX (USD Million) in 2023 and is projected to be valued at XX (USD Million) by 2030 at a CAGR of XX%.
Market Key Trends Analysis
The report also provides an in-depth analysis of different drivers, restraints and opportunities in the subscription video on demand Market. Key drivers are discussed in the report, along with its impact on the growth of this industry during the historic period as well as throughout the forecast years.
The report will also help all the prospective readers to identify major restraining factors for the industry participants. As well, major growth opportunities prevailing in the industry will help understand the rapidly changing dynamics of industry and plan for the future strategies accordingly.
Market Strategic Analysis
Also, the report covers key strategic developments of the market including acquisitions & mergers, new type launch, agreements, partnerships, collaborations & joint ventures, research & development, regional expansion of major participants involved in the subscription video on demand market on a global and regional basis.
To give the users of this report a comprehensive view on the subscription video on demand market competitive landscape and analysis of Porter’s Five Forces model for the market are included in the report. The study encompasses market attractiveness analysis, wherein all segments are benchmarked based on their market size, growth rate and general attractiveness.
Market Key Segment Analysis
The study provides a crucial view on the subscription video on demand by segmenting the market based on type, application, and region. All the segments of subscription video on demand market have been analyzed based on present and future trends and the market is estimated from 2024 to 2030. This report will identify dominating sub-segments in terms of revenue contribution for the base year as well as during the forecast period. The fastest-growing sub-segments with its major growth driving factors are also presented in the report.
Based on Type, global subscription video on demand market is bifurcated into TV, Fixed broadband, Smartphone, Tablet. Detailed qualitative as well as quantitative type segment analysis will be provided in the report from 2018 to 2030.
Based on Application market is segmented into Entertainment, Commercial, Others. Trend analysis amongst the application will be provided in detail.
The market has huge growth prospects and this will help industry players with different potential opportunities to explore the market. The segment analysis will help in determining how each segment will influence the market growth in the coming years will be displayed in the report.
Market Regional Trends and Market Player’s Analysis
Regionally, the market is divided into North America, Europe, Asia Pacific, Latin America and the Middle East and Africa. Wherein, North America dominated the global subscription video on demand market in 2023. Asia Pacific region will be a rapidly growing market for subscription video on demand. On the other hand, Latin America will experience moderate growth in the coming years. The Middle East and Africa will register slower growth in the years to come.
Subscription Video on Demand Market Size By Region

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The report provides company market share analysis to give a broader overview of the key players in the subscription video on demand market. Major players in subscription video on demand market are Netflix, Amazon Prime Video, Globo Play, Claro Video, Crackle, HBO, among others.
Scope of the report
Attribute |
Details |
Base year for estimation |
2023 |
Actual estimates/Historical data |
2018 - 2022 |
Forecast period |
2024 - 2030 |
Market representation |
Revenue in USD Million & CAGR from 2024 to 2030 |
Regional scope |
North America, Europe, Asia Pacific, Central & South America, and MEA |
Country scope |
U.S., Germany, U.K., Italy, China, Japan, Brazil |
Report coverage |
Revenue forecast, company share, competitive landscape, growth factors and trends |
Free customization scope (equivalent to 5 analyst working days) |
If you need specific information, which is not currently within the scope of the report, we will provide it to you as a part of customization |
The report segment of the global subscription video on demand market as follows:
Global Subscription Video on Demand Market: By Type
- TV
- Fixed broadband
- Smartphone
- Tablet
Global Subscription Video on Demand Market: By Application
- Entertainment
- Commercial
- Others
Global Subscription Video on Demand Market: By Region
- North America
- U.S.
- Canada
- Rest of North America
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- Southeast Asia
- Rest of Asia Pacific
- Latin America
- Brazil
- Argentina
- Rest of Latin America
- Middle East and Africa
- GCC Countries
- South Africa
- Rest of Middle East & Africa
Key Highlights & Touch Points of the Global Subscription Video on Demand Market for the Forecast Years 2024-2030:
- CAGR of the market during the forecast period of 2024-2030
- Extensive information on factors that will amplify the growth of the subscription video on demand market over the upcoming seven years
- Accurate estimation of the global subscription video on demand market size
- Exact estimations of the upcoming trends and changes observed in the consumer behavior
- Growth of the global subscription video on demand industry across the North & South America, EMEA, Asia Pacific, and Latin America
- Information about subscription video on demand market growth potential
- In-depth analysis of the industry’s competitive landscape and detailed information vis-a-vis on various vendors
- Furnishing of detailed information on the factors that will restrain the growth of the subscription video on demand manufacturers
Frequently Asked Questions
These players adopted different strategies so as to hold major market share in this market. Some of the major players in Subscription Video on Demand industry includes.
- Netflix
- Amazon Prime Video
- Globo Play
- Claro Video
- Crackle
- HBO
Based on the Subscription Video on Demand market analysis, North America is predicted to held the highest share in the Subscription Video on Demand market during the forecast period.
The statistical data of the top market players of Subscription Video on Demand industry can be obtained from the company profile section specified in the report. This section incorporates analysis of top player’s operating in the Subscription Video on Demand industry as well as their last five-year revenue, segmental revenue, product offerings, key strategies adopted, and geographical revenue produced.
The study offers a decisive view on the Subscription Video on Demand by segmenting the market based on Type, Application, and region.
The report gives a nitty-gritty assessment of the market by featuring data on various viewpoints that incorporate drivers, restraints, opportunities, and threats. This data can assist stakeholders in making suitable decisions before investing.
The sample for Subscription Video on Demand market report can be received on-demand from the website as and when required.Direct call services or 24*7 chat support are provided to procure the sample report.
- Preface
- Report Description and Scope
- Research Scope
- Research Methodology
- Market Research Process
- Market Research Methodology
- Executive Summary
- Subscription Video on Demand Market, 2018-2030 (USD Million)
- Subscription Video on Demand Market: Snapshot
- Subscription Video on Demand - Industry Analysis
- Subscription Video on Demand: Market Dynamics
- Market Drivers
- Driver 1
- Driver 2
- Restraints
- Restraint 1
- Restraint 2
- Opportunity
- Government funding and support
- Porter’s Five Forces Analysis
- Market Attractiveness Analysis
- Market attractiveness analysis By Product
- Market attractiveness analysis By Application
- Market attractiveness analysis by Region
- Subscription Video on Demand Market - Competitive Landscape
- Company market share analysis
- Global Subscription Video on Demand Market: company market share, 2019
- Strategic development
- Acquisitions & mergers
- New Product launches
- Agreements, partnerships, collaborations and joint ventures
- Research and development and Regional expansion
- Price trend analysis
- Global Subscription Video on Demand Market -Type Analysis
- Global Subscription Video on Demand Market overview: By Type
- Global Subscription Video on Demand Market share, By Type,2019 and 2026
- TV
- Global Subscription Video on Demand Market by TV, 2018-2030 (USD Million)
- Fixed broadband
- Global Subscription Video on Demand Market by Fixed broadband, 2018-2030 (USD Million)
- Smartphone
- Global Subscription Video on Demand Market by Smartphone, 2018-2030 (USD Million)
- Tablet
- Global Subscription Video on Demand Market by Tablet, 2018-2030 (USD Million)
- Global Subscription Video on Demand Market -Application Analysis
- Global Subscription Video on Demand Market overview: By Application
- Global Subscription Video on Demand Market share, By Application,2019 and 2026
- Entertainment
- Global Subscription Video on Demand Market by Entertainment, 2018-2030 (USD Million)
- Commercial
- Global Subscription Video on Demand Market by Commercial, 2018-2030 (USD Million)
- Others
- Global Subscription Video on Demand Market by Others, 2018-2030 (USD Million)
Global Subscription Video on Demand Market - Regional Analysis
- Global Subscription Video on Demand Market overview: by Region
- Global Subscription Video on Demand Market share, by Region, 2019 and 2026
- North America
- North America Subscription Video on Demand Market, 2018-2030 (USD Million)
- North America Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- North America Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- U.S. Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- U.S. Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Canada Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Canada Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Mexico Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Mexico Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Europe
- Europe Subscription Video on Demand Market, 2018-2030 (USD Million)
- Europe Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Europe Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- UK Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- UK Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Germany Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Germany Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- France Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- France Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Italy Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Italy Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Spain Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Spain Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Netherlands Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Netherlands Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Rest of Europe Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Rest of Europe Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Asia Pacific
- Asia Pacific Subscription Video on Demand Market, 2018-2030 (USD Million)
- Asia Pacific Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Asia Pacific Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- China Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- China Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Japan Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Japan Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- India Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- India Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Australia Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Australia Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- South East Asia Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- South East Asia Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- South Korea Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- South Korea Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Rest of Asia Pacific Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Rest of Asia Pacific Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Latin America
- Latin America Subscription Video on Demand Market, 2018-2030 (USD Million)
- Latin America Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Latin America Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Brazil Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Brazil Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Argentina Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Argentina Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Chile Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Chile Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Rest of Latin America Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Rest of Latin America Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Middle East & Africa
- Middle East & Africa Subscription Video on Demand Market, 2018-2030 (USD Million)
- Middle East & Africa Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Middle East & Africa Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- GCC Countries Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- GCC Countries Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Nigeria Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Nigeria Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- South Africa Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- South Africa Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
- Rest of Middle East & Africa Subscription Video on Demand Market revenue, By Type, 2018-2030 (USD Million)
- Rest of Middle East & Africa Subscription Video on Demand Market revenue, By Application, 2018-2030 (USD Million)
Company Profiles
- Netflix
- Overview
- Financials
- Product Portfolio
- Business Strategy
- Recent Developments
- Amazon Prime Video
- Overview
- Financials
- Product Portfolio
- Business Strategy
- Recent Developments
- Globo Play
- Overview
- Financials
- Product Portfolio
- Business Strategy
- Recent Developments
- Claro Video
- Overview
- Financials
- Product Portfolio
- Business Strategy
- Recent Developments
- Crackle
- Overview
- Financials
- Product Portfolio
- Business Strategy
- Recent Developments
- HBO
- Overview
- Financials
- Product Portfolio
- Business Strategy
- Recent Developments
List of Figures
List of Tables
- Global Subscription Video on Demand Market: snapshot
- Drivers of the Subscription Video on Demand Market: impact analysis
- Restraints of the Subscription Video on Demand Market: impact analysis
- North America Subscription Video on Demand Market revenue, By Product Type,2018-2030 (USD Million)
- North America Subscription Video on Demand Market revenue, By Application,2018-2030 (USD Million)
- Europe Subscription Video on Demand Market revenue, By Product Type,2018-2030 (USD Million)
- Europe Subscription Video on Demand Market revenue, By Application,2018-2030 (USD Million)
- Asia Pacific Subscription Video on Demand Market revenue, By Product Type,2018-2030 (USD Million)
- Asia Pacific Subscription Video on Demand Market revenue, By Application,2018-2030 (USD Million)
- Latin America Subscription Video on Demand Market revenue, By Product Type,2018-2030 (USD Million)
- Latin America Subscription Video on Demand Market revenue, By Application,2018-2030 (USD Million)
- Middle East & Africa Subscription Video on Demand Market revenue, By Product Type,2018-2030 (USD Million)
- Middle East & Africa Subscription Video on Demand Market revenue, By Application,2018-2030 (USD Million)
- Netflix
- Amazon Prime Video
- Globo Play
- Claro Video
- Crackle
- HBO
An Overview on Research Methodology used at Syndicate Market Research:
1.1 Research Methodology
The process of market research at Syndicate Market Research is an iterative in nature and usually follows following path. Information from secondary is used to build data models, further the results obtained from data models are validated from primary participants. Then cycle repeats where, according to inputs from primary participants, additional secondary research is done and new information is again incorporated into data model. The process continues till desired level of information is not generated.
To calculate the market size, the report considers the revenue generated from the sales of the market providers. The revenue generated from the sales of market is calculated through primary and secondary research. The key players operating in the market across the globe are identified through secondary research and a corresponding detailed analysis of the top vendors in the market is done. The market size calculation also includes clinical trial phase segmentation determined using secondary sources and verified through primary sources.
1.2 Secondary Research
The secondary research sources that are typically referred to include, but are not limited to:
- Company websites, annual reports, financial reports, broker reports, investor presentations and SEC filings
- Internal and external proprietary databases, relevant patent and regulatory databases
- National government documents, statistical databases and market reports
- News articles, press releases and web-casts specific to the companies operating in the market
The sources for secondary research includes but is not limited to: Factiva, Hoovers and Statista
1.3 Primary Research
We conduct primary interviews on an ongoing basis with industry participants and commentators in order to validate data and analysis. A typical research interview fulfills the following functions:
- It provides first-hand information on the market size, market trends, growth trends, competitive landscape, future outlook etc.
- Helps in validating and strengthening the secondary research findings
- Further develops the analysis team’s expertise and market understanding
- Primary research involves E-mail interactions, telephonic interviews as well as face-to-face interviews for each market, category, segment and sub-segment across geographies
The participants who typically take part in such a process include, but are not limited to:
- Industry participants: CEOs, VPs, marketing/ clinical trial phase managers, market intelligence managers and national sales managers
- Purchasing managers, technical personnel, distributors and resellers
- Outside experts: Investment bankers, valuation experts, research analysts specializing in specific markets
- Key opinion leaders specializing in different areas corresponding to different industry end users
1.4 Models
Where no hard data is available, we use modeling and estimates in order to produce comprehensive data sets. A rigorous methodology is adopted in which the available hard data is cross referenced with the following data types to produce estimates:
- Demographic data: Population split by segment
- Macro-economic indicators: GDP, etc.
- Industry indicators: Expenditure, infrastructure, sector growth and facilities.
Data is then cross checked by the expert panel.
1.4.1 Company Share Analysis Model
Company share analysis is used to derive the size of global market. As well as study of revenues of companies for last three to five years also provide the base for forecasting the market size and its growth rate. This model is built in following steps:
1.4.2 Revenue Based Modeling
Revenue based models can be built in two ways - Top-Down or Bottom-Up irrespective of industry. Market size estimated from company share analysis acts as a validation point for bottom-up approach where as it acts as starting point for top-down approach.
1.5 Research Limitations
Inflation is not a part of pricing in this report. Prices of the products and its derivatives vary in each region and hence similar revenue ratio does not follow for each individual region. The same price for each type has been taken into account while estimating and forecasting market revenue on a global basis. Regional average price has been considered while breaking down this market by end user in each region.