Food delivery denotes to a courier service with which a store, an autonomous food-delivery firm, a restaurant, or a food joint delivers food to a purchaser. An order can be made over an App, phone, or via food ordering firm. Desserts, grocery items, sides, entrees, and drinks can all be provided by this food delivery takeaway service.
The global delivery takeaway food market is projected to display lucrative growth during the forecast period due to increase in hectic schedule & busy lifestyle of people, fast access to smartphones, rise in urbanization, growth in m-commerce usage, rise in requirement for hygienic fast foods, and increase in penetration of internet for ordering food online. In addition, requirement for fresh food, easy availability, and quick home delivery are few others factors expected to boost the growth of the global market in the years to come. Furthermore, market players are involved in diverse marketing approaches so as to improve their customer base.
The delivery takeaway food market can be bifurcated based on food price range, product type, distribution channel, and region. The global market, by product type, can be classified into non-veg and veg. The global market, on the basis of food price range, can be categorized into low, mid, and high. The global market, on the basis of distribution channel, can be segregated into fast-food chain restaurants, independent restaurants, online channels, and others.
Regionally, North America is projected to dominate the global delivery takeaway food market during the forecast period due to existence of online consignment service firms, increase in meal items’ customization, elevated customer appetency for fast food, rigorous promotion by prominent players and accessibility to different eateries & restaurants. Further, Asia Pacific is also expected to witness substantial growth rate due to the increasing use of e-commerce, rising use of internet, escalating consumption of convenience meal, and existence of local players. Additionally, rising expenditure capacity, growing smartphone use, and technological innovations are few other aspects that will boost the market expansion in this region during the upcoming period.
Few prominent players active within the global delivery takeaway food market consist of Foodpanda GmbH, Delivery Hero Holding GmbH, Takeaway.com Holding B.V, Just Eat Holding Limited, Domino’s Pizza Inc., Grubhub, Inc., Pizza Hut Inc., Snapfinger, Inc., Mobo Systems, Inc., Foodler Inc., and Zomato Media Private Limited, among others. To cite, in March 2019, Dynamic Yield Ltd was acquired by the US-located McDonald’s Corporation (MCD). With this procurement, McDonald’s was projected to present more tailored customer experience with the use of Dynamic Yield Ltd’s technology.